"Socialnomics is an essential book for anyone who wants to understand the implications of social media, and
how businesses can tap the power of social media to increase their sales, cut their marketing costs, and reach consumers directly."
Quelle: Socialnomics, April 2010
Dazu ein spannedes Video zum Thema "Social Media – A fad?" http://www.youtube.com/watch?v=sIFYPQjYhv8&feature=fvst